“Wow is the only word that came to mind when I first laid eyes on this
application. The name itself gives you an idea it has something to do with colors and their names. However, Colors By Name offers iOS users much more than just their hex codes.
Ever go online and do a little shopping only to run into a must have item and it comes in many different shades of the same color? Ok, now yousay to yourself what in the world is the color Waterspout. Google here I come. Doing a diligent 30+ minute search I still cannot come up with whatever color Waterspout is. The item has no other color samples only the names.
Well, no more guessing! This application has 750+ colors and sub-colors, if you wish to call them that. Plus there is more, a Color Scheme, In Action and Similar Colors. In Action can be used for blogging, eMail etc. since you can actually type in a sentence of a color you picked.
Color is extremely important in designing and here’s why:
Let’s begin with the bright colors of Tabbed Memos. There is greens, reds, purples, yellows and all in different shades in between. Which lead me to an article published by rit.edu (Rochester Institute of Technology) called “Why Color”:
Q.Why do colors affect people’s moods? What is it that makes minds react differently to different colors?
A: Colors and moods are of great interest and also the subject of a lot of misunderstanding. It seems that colors do not affect moods in any consistent and intrinsic way. Instead we learn associations and those associations can have huge effects on our emotions and moods. For example, we might learn to associate red with danger and then later on viewing a red color in any context might evoke those feelings of fear, excitement, or anxiety associated with danger. Some of these associations are learned through our society and some are learned through individual experiences. The main thing to remember is that color can have a large affect on our emotions, but it is not the same for every person and the same colors don’t affect different people in the same way. There is still much about this topic that is not understood, but it is never as simple as those who like to associate a single color with a single emotion would make you think.
Q: Is there a connection between color and emotion? Many people think for certain it is connected directly.
Q: Does color affect our mood?
iTunes Link: Colors By Name
A: Absolutely! There is no doubt that color can have as large impact on our emotions and moods. However the effects (both the type and strength) are very individual. A color that makes me feel happy or energized might make you feel sad or tired. There are various reasons for these responses, but essentially they are learned from either cultural practices or significant individual events. There is a lot of misinformation on this topic. A good book for more information is Faber Birren’s “Color and Human Response”.
Using “Colors By Name” will give you the correct code for the just right mood setting website.
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